The Routes4U project in the Baltic Seal Region is looking for a project to facilitate a Cultural Routes card. The call for proposals is launched in the framework of the Council of Europe-European Union Joint Programme “Routes4U -Fostering regional development through transnational Cultural Routes, heritage policies and practices”. It aims to co-fund the creation of a Cultural Route card in the Baltic Sea Region.
The card should provide discounts and advantages to the card-holder and be an incentive to travel along the Cultural Route of the Council of Europe in the Baltic Sea Region. In this respect the cards should encourage to discover the heritage of the Baltic Sea Region.
Project proposals will need to produce an added value to the programme of the Cultural Routes of the Council of Europe and to the macro-regional strategy EUSBSR. The grant will fund the creation of a Cultural Route card, which should promote the heritage along the Cultural Routes of the Council of Europe/priority cultural routes projects and promote the macro-regional identity of the Baltic Sea Region.
The Cultural Route card must contribute to the EUSBSR-objectives to mobilize the full potential for sustainable tourism of the Baltic Sea region, and to promote the Baltic Sea region cultural and creative industries by encouraging creative entrepreneurship, as well as presenting Baltic Sea Region culture.
The Cultural Route card must be promoted online (on a website/s) as well as through distribution channels such as tourism offices, info points or sites that are part of the Cultural Route. The card must be sold through distribution channels in at least three countries of the Baltic Sea Region. Project proposals shall be accompanied by a draft budget amounting to a maximum of 10.000€. Deadline for applications is September 9th, 6pm CET.
"Culture includes not only culture and arts, but also the way of life and system of values. In this sense culture becomes the major power for intellectual renewal and human perfection." (European Council Report on European Cultural Policy)